How to...Sales & Marketing

How to Reduce Advertising Costs by 20% in 10 Minutes

Most businesses that run Google search ads usually have a special search campaign that is set up to protect their brand against competitors. Its main feature is to show ads for brand queries (for example, ‘Amazon’ or ‘eBay’). Without this, it’s even easier for other companies in the same industry to show ads for your brand search requests and steal your web traffic. But is this…
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